Insights
How we think about innovation, ventures and adoption.
Working notes rather than commentary: what we have found actually determines whether emerging technology reaches the market, written for the people who have to make it happen.
Latest
Articles.
From technology interest to structured experimentation
Innovation — Subirachs Ventures —
Most corporate innovation stalls between interest in a technology and a decision about it. A practical structure for turning exploration into pilots, evidence and adoption.
What startup scouting is actually for
Ecosystems — Subirachs Ventures —
Startup scouting fails when it produces market maps instead of pilots. How to anchor scouting to real internal problems and build corporate-startup collaborations that survive procurement.
Adopting AI without a transformation programme
AI — Subirachs Ventures —
A practical approach to AI adoption for companies that do not want a multi-year transformation: choose workflows over functions, design for verification, and plan the operating model early.
Categories
Browse by theme.
- Innovation
How organisations structure innovation work so it produces decisions, not just activity.
- Venture Building
Building new companies from a thesis: validation, product, partnerships and route to market.
- AI
Practical adoption of artificial intelligence and AI agents inside real operating environments.
- Digital Assets
Digital assets, tokenisation and on-chain infrastructure, viewed as adoption problems rather than technology problems.
- Ecosystems
Startup scouting, corporate-startup collaboration and the mechanics of ecosystem development.
- Market Intelligence
Reading emerging markets: where demand is forming, and what separates signal from noise.
Working on something in this territory?
If any of this matches a problem you are holding, that is usually a good conversation.